A natural-wine launch poster flooded edge to edge in vermilion with everything on it in one pale apricot, printed letterpress from wood: every stem very slightly bowed as though the block rocked under pressure, the ink chipped and patchy inside the larger letters, the edges chewed, a faint halo of pale apricot around each shape. Three lines of woodtype gothic caps across the top reading FENNEL STREET LEDGER, each line justified to exactly the same full measure so a three-word line is set enormous and a five-word line smaller, one directly on the next, with a swash alternate midway through one word. a potted plant seen straight on in pale apricot across the middle of the sheet as a chipped woodblock impression, its label hand-scrawled in a loose vermilion script. Beneath the display, a launch line of three more justified lines; in the lower third, two justified credit blocks where each line pairs a bold statement with a small by and a name; a rule struck through one word of the copy; two small circled letter marks set inside two of the names; and a full address, date, time and ticket URL on one justified line along the very foot. Two tints of one hue as the entire palette.